KH-Koneet: Sustainable, data-driven growth strategy
Client
KH-KoneetClient Overview:
KH-Koneet is one of the leading wholesale and rental companies for earth-moving machinery in the Nordics. Part of the KH Group, an industrial group focused on KH-Koneet’s business.
The Challenge:
Following a change in ownership strategy, KH-Koneet wanted to build a new growth strategy that would support the company’s ambitious growth and profitability goals in a controlled, fact-based way. KH-Koneet chose to carry out this strategy renewal together with Civitta, drawing on Civitta’s strong expertise in data-driven, multidimensional growth-strategy planning.
Our Approach:
The work followed a three-part approach:
- The first part built an understanding of the market situation, growth outlook and competitive landscape across the company’s business areas, identifying potential growth opportunities.
- The second part focused on defining the growth strategy and setting growth targets, including proposals for organic and inorganic growth measures, an implementation plan, and financial modelling.
- The final part focused on planning how to roll out the strategy defined in the previous phase, including setting targets and building a model for tracking implementation.
Services provided:
- Qualitative analysis of the company’s market position, carried out through interviews and workshops
- Comprehensive financial modelling to forecast core-business development and growth initiatives
- Benchmarking analysis of key growth and profitability drivers across the company’s countries of operation
- Performance assessment benchmarked against industry market data
- Mapping of the competitive landscape for earth-moving machinery
- Calculations of Total Addressable Market and Serviceable Available Market
- Identification of strategic M&A opportunities
Results & Impact:
The work gave KH-Koneet a robust, actionable multi-year strategy that management and owners can stand behind. Our team was praised in particular for strong senior-management engagement, high-quality work, and an exceptionally deep understanding of the client’s industry dynamics.
